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Emporia city commissioners set to review CVB strategic plan

There aren't a lot of items on the Emporia City Commission study meeting agenda for Wednesday.

One item, though, has ramifications for Emporia's tourist policy down the road.

The Convention and Visitors Bureau is detailing its proposed strategic plan as it currently stands. Interim Director Susan Rathke says the plan is a direct result of an advisory board retreat held this past summer.

The visitor profile study and community analysis are important because it can help local leaders tell people why they should visit, promote so-called "anchor tenants" and highlight fast-growing trends like culinary tourism and cycling. The website is a key because it could lead to increased travel among the leisure, business and convention planner sectors.

Other goals include combining efforts for building promotions, attracting conventions and sporting events to town and developing so-called "destination assets."

In other business, commissioners will discuss carryover money in the city's flex spending account.

The meeting starts at 10 am in White Auditorium City Conference Room 1 AB.

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