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2nd annual Twinkie Fest coming July 19

A little yellow cultural icon made in Emporia will be celebrated again this year.

The second-annual Twinkie Fest is coming up July 19 at the Flinthills Mall.

 

Mall general manager and event organizer Jose Feliciano was a recent Talk of Emporia guest. He says the festival came to be after C. Dean Metropolous and Apollo Global took over the Hostess operations about 15 months ago after prior management liquidated the company. This led to the relaunching of the Twinkie to the market.

Last year's Twinkie Fest was organized and put on within three to four weeks. Feliciano says this year's festival had a considerably longer timeframe to work with.

Twinkies are slated to arrive at the mall at 10am, and the day's events include eating and costume contests, as well as a new recipe contest for the most creative Twinkie recipes. Registration forms for all contests are available online at www.theflinthillsmall.com/twinkies.

Also, there's still time to participate in KVOE's Twinkie Photo Contest. Email us your best Twinkie-themed shots to This email address is being protected from spambots. You need JavaScript enabled to view it. . First place gets a $500 cash prize. Submit your photo by the end of business July 17th. Winners will be announced on Monday, July 21st during the Morning Show.

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